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Kellanova Teams Up With Levy to Create Fun Craveable Menu for Cheez-It® and Pop-Tarts® Bowl Games at Camping World Stadium

The Kellanova Away From Home, Cheez-It and Pop-Tarts teams worked with Levy chefs to create special menu offerings showcasing flavor-fueled fun for gameday fans

Kellanova is excited to unveil its latest fan-centered collaboration with Levy, the leading food, beverage and hospitality brand in sports and entertainment, and Florida Citrus Sports at Camping World Stadium in Orlando. Football fans attending the Pop-Tarts Bowl on Dec. 28 and the Cheez-It Citrus Bowl on Dec. 31 will enjoy limited-time only menu specials that showcase the flavors of beloved Cheez-It crackers and Pop-Tarts, like a PB&J Pop-Tarts, Bavarian Pretzel and Swicy Cheez-It Bird Dog.

 

Now in its second year, the collaboration between Levy, Florida Citrus Sports and Kellanova returns with an even more exciting stadium menu, ready to delight football fans with the bold flavors of eight unique new items and five returning items. This one-of-a-kind culinary experience will be available throughout the stadium at both games, from general concessions to suites and boxes.

“Kellanova always enjoys showcasing how Cheez-It crackers and Pop-Tarts can extend far beyond breakfast or snack time to transform a stadium food experience for fans. This collaboration highlights the versatility and excitement our iconic brands bring to stadiums and arenas,” said Jessica Waller, General Manager, Kellanova Away From Home. “The Kellanova Away From Home team is proud to partner with Levy on these imaginative signature menu items that demonstrate how bringing snacks outside the bag or box create one-of-a-kind culinary experiences.”

The menu created by Levy and Kellanova brings together sweet and savory options crafted to satisfy every craving. With more than 100,000 fans expected to attend this year’s Bowl Games, the stadium menu is set to elevate the high-energy college football atmosphere, making it an unforgettable part of the Bowl Game experience.

“’Bowl Season’ brings together fans from around the country for fun celebration, and food is so much a part of what makes these games special,” said Tim Radack, Regional Executive Chef for Levy. “In this case, fans can literally take a bite out of game day. Kellanova’s culinary team has been a great collaboration partner as we work to create unique food offerings that showcase the spirit of these two amazing games.”

The limited-edition stadium menu includes:

Sweet Treats from Pop-Tarts

  • PB&J Pop-Tarts Bavarian Pretzel – A warm freshly baked pretzel topped with creamy peanut butter, strawberry jam sauce and Frosted Strawberry Pop-Tarts toaster pastry pieces.
  • Boston Cream Pie Pop-Tarts Trifle – A decadent mix of new Frosted Brownie Crunch Pop-Tarts Crunchy Poppers, Chantilly cream, vanilla pudding, and chocolate sauce.  
  • Strawberry Pop-Tarts Trifle – A decadent mix of new Frosted Strawberry Crunch Pop-Tarts Crunchy Poppers, Chantilly cream, vanilla pudding, and strawberry sauce.
  • Hot Fudge Pop-Tarts Waffle Cone Bowl Sundae – Frosted Hot Fudge Sundae Pop-Tarts with vanilla ice cream, chocolate fudge sauce, whipped cream and sprinkles served in a waffle cone bowl.
  • End Zone Celebration Brown Sugar Cinnamon Pop-Tarts Cheesecake – New York-style cheesecake topped with Frosted Brown Sugar Cinnamon Pop-Tarts tidbits and dulce de leche.
  • End Zone Celebration Strawberry Pop-Tarts Cheesecake – New York-style cheesecake topped with Frosted Strawberry Pop-Tarts tidbits and strawberry sauce.

Savory Delights from Cheez-It

  • Swicy Cheez-It Bird Dog – This southern favorite consists of crispy chicken tenders topped with beer cheese sauce, jalapeños, Hot & Spicy Cheez-It crackers and roasted raspberry chipotle sauce served in a steak roll.
  • Loaded Cheez-It Brisket Potato Skins – Baked potato skins topped with overnight-braised tender beef, creamy extra sharp white cheddar cheese sauce and Cheez-It White Cheddar cracker crumb topping.
  • Hot Honey & Cheez-It Pepperoni Pizza (“Kordeezy Cheezy Pizza”)  – Charred pepperoni with Mike’s Hot Honey, tomato sauce, mozzarella and a White Cheddar Cheez-It cracker garnish.
  • Loaded Chili Cheez-It Crunch Dog – A foot-long all-beef frank topped with chunky chili, jalapeño cheese sauce, white onions and hand crushed Cheez-It Original crackers.
  • Cheez-It Pimento Cheez & Bacon Burger – A char-grilled double patty, Cheez-It pimento cheese, Crunchy Original Cheddar Cheez-It Topping and smoked applewood bacon.
  • Walking Cheez-It Nachos – A bed of Extra Crunchy Snap’d Cheez-It crackers, nacho cheese sauce, chuck wagon chili dip, green onions. 
  • Mac and Cheez-It Nachos – Macaroni in a creamy extra sharp cheddar sauce with Extra Big Cheez-It crackers, queso, bacon and green onions.  
  • Game Time Snack Mix – Sweet and salty snack mix featuring Cheez-It Original, Frosted Strawberry Pop-Tarts Crunchy Poppers and Fudge Brownie Pop-Tarts Crunchy Poppers. 

To track the fun at the Pop-Tarts or Cheez-It Bowl Games, follow @PopTartsUS on Instagram and @Pop-Tarts on TikTok as well as @CheezIt on Instagram and TikTok or follow @PopTartsBowl and @CitrusBowl on your favorite social media platform.  

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